Signature Illumination Designs
With nearly a decade of success in the exterior lighting business, Signature Illumination Designs was looking for an aesthetic refresh that would align their look with that of their peers and target audience in the Architecture and Design community. Connective Agency engaged us to develop a crisp, clean new identity and brand standards for the business. The typography and color palette were chosen with careful deliberation and met with unanimous approval. In addition to the identity, our team suggested the wording for their new service descriptor “Exterior Lighting Solutions”.